Auto India, Car India

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We have always been giving emphasis on the importance of connection to the customer and delivering the customer driven goods the way it is required to be.

Numerous companies do that in the form of various initiatives to always stay in the foray of business and thereby gain much needed customer acceptance.

Some companies do that easily with product launch and renovation while others do that with revamping their strategy or open showrooms, increase the dealership network and not to forget the price decrease and various festive schemes.

One such company that has chosen the opening up of its 10th outlet in Mumbai as an innovative method to connect with its target audience is Toyota.

Yes, Toyota has recently opened up its brand new showroom in Mumbai, the 10th in the city to step up its presence in the city.

With the launch of the outlet, Toyota takes it tally of showrooms to 108 in 73 cities across the country.

The latest to join the list is Madhuban Toyota and is a state-of-the-art showroom.

With the Toyota Etios launching in December, the dealership located at Khar West of Mumbai can add up to boost of sales of Toyota cars in the city.

The opening of another dealership in Mumbai would mean moving closer to our customers in Mumbai. We recently reached the major milestone of 100 dealership outlets in India, and as we get ready for the Etios launch in December we plan to enhance our dealership network to 150 outlets.

Mr. Hiroshi Nakagawa, Managing Director with Toyota Kirloskar was quipped as saying on the launch of the new outlet and the advantage the company would gain when Etios is thrown open to public for sales in December.

The new outlet is spread over an area of 6000 sq.ft and would also provide services such as sales, service and spare parts expertise.

Okay Toyota, you are making a cool strategically inspired move!

We are waiting with bated breath as to what would be the moves of Toyota’s competitors to curb the same.

Keep rechecking autoindiaforum.com to unwind your daily knowledge from the pulsating world of automobile related gossips the way it happens!