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Honda Brio, the new model will be launched by Honda on 28^th September 2011. People are eagerly waiting for this launch. Honda has encountered auto components deficiency with overwhelming tsunami in Japan earlier in the year. It has even plagued by 3 vehicle recalls in fewer than two years. Honda Company has even taken a difficult hit due to their petrol cars collection with petrol costs spirally upwards constantly. The launch of the new car model Honda Brio will be the first foray in the small car collection in India. In recent months, there is decline in the sales according to Honda Company. There is decline in sales of the models like Jazz, CRV, Accord, Civic that have fell by around 40% in the last few months.

The discount of 60,000 rupees has been offered by the Honda Siel Cars India Limited for Honda City that costs around 1.50 lakhs on the Honda Jazz. After a trial of 6 months, Honda City is again back at the top spot in the midsized car section in India. The core of the matter is that Honda doesn’t have a diesel engine suitable for India and hence they have one for the markets in Europe. However considering the reality that Indian customers are opting more for diesel run engines, it has been suggested to the Honda Company to bring a diesel engine very soon.

Honda makes use of a 2.2 liter diesel engine however that is not perfect for Indian sedans. The new Honda Brio petrol model is going to take on the new Ford Figo, Maruti Swift, Toyota Etios, Chevrolet Beat, Nissan Micra, Liva and Volkswagen Polo. The new model Honda Brio hatchback has been already launched in Thailand. The shortage in supplies is yet felt by the Honda and has not anticipated the success of Brio in Thailand yet. It has not yet been discussed whether or not this new small car Honda Brio will get the success in the Indian car market. The New Honda Brio was showcased in Delhi in the year 2010 at the Auto Expo. Honda Brio will be the best and fuel economic car in the coming years according Honda Company.

Honda Brio will be an entry level compact sedan with a 1.2 litre petrol engine with 3-cylinder. The interiors of the car are expected to in line with Jazz hence one can greatly high on comfort and space. This car is going to hit Indian market in the year 2011 and anticipated cost tag of this sedan will be less than 5 lakhs. The best selection for the car manufacturer is Indian small car section in the country like India where the huge issue is traffic. The great benefit of launching of this new small car is it is very easy to drive this car in high traffic conditions. Another benefit is ease of parking. Hence, the demand for these small cars is increasing hugely in the Indian automobile market. In reality, it has been noticed that the small car section has recorded great number of sales in the year 2010.