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At times, there are things that are unavoidable and they have to be passed on to the target audience. Yes, one among them is the price factor that major automobile companies have to increase from time to time.
Following the same tradition, Volkswagen has decided to hike the prices of its Vento across India by a margin of 2.9% with effect from the New Year day, i.e., 1st January, 2011. The auto major has found out the increase in the input and manufacturing prices as the culprits that have forced them to pass on the burden to their esteemed customers. Continue Reading »
Here is a piece of news all auto buffs would be sinking their teeth into. Yes, once a failed product in US, primarily due to its unaffordable price, is set to rise from its ashes and infuse a new lease of life in the American automobile market.
Phaeton is a luxury car from the imminent auto major, Volkswagen, positioned in the market as their premium cars since its hyped launch in 2002. The car was vitally manufactured to outdo the standards of German prestige market leader, Mercedes Benz and BMW. Continue Reading »
Are you on the verge of being satisfied that you possess a strong car? If yes, then you must put up your thinking cap and just have a test ride of the new Bugatti Veyron 1.6 Grand Sport car to set all your apprehensions aside!
Yes, all you auto freaks out there just brace yourself for the new technological genius on the Indian road this festival as Bugatti has finally launched its heavy duty yet savvy car the new Bugatti Veyron 1.6 Grand Sport. Continue Reading »
Numerous companies of diverse attributes adhere to different norms to please their target audiences so as to trigger sales records and also cut a niche in the views of the same to unleash a new dimension of product excellence and brand positioning.
Amongst various channels to attain so, logistics department of any company plays an important part in the successful delivery and installation of the final product. If the department is not efficient then the company might mess up all the process and have to wind up the business, if continued.
Understanding the full viability of the same, Volkswagen has reached a crescendo as far as the delivery of its models is concerned. Yes, the Volkswagen group has successfully achieved record in the same. Continue Reading »
Volkswagen has recently introduced 1.6 variant Polo in India. Volkswagen polo is a small car and is priced at Rs. 6.16 lakhs (ex-price showroom, New Delhi).
It is a much anticipated higher-end Highline variant of Volkswagen Polo. After introducing Polo in the Indian Market, Volkswagen has now added a 1.6 variant to this brand. This car is mainly introduced for the Indian roads. Continue Reading »
We had been reporting about how the Indian car market has become a hunting ground for companies from all around to have a significant pie of this gigantic share.
Following the same attributes of the viable market, Volkswagen has decided to roll out its small car in India.
Yes, the German auto biggie is positioned to chug out its small car in India, as it plans to introduce a sub-polo model here but it would be interesting to note whether the same gets christened as Volkswagen up or Lupo. Continue Reading »
Before we get you to the actual story, let’s put you across a fact.
Acquisitions, mergers and collaborations are the sharpest weapons in any kind of business. Its gives the bidder an opportunity to zoom out in to the line of the business territories of the other partner, thus reaping benefits.
The same kind of strategies mentioned above is up on the mind of the German auto major, Volkswagen to work in tandem with the class in its own territory, Maruti Suzuki.
Yes, Volkswagen is open to jointly develop products with Maruti Suzuki India operations as part of its efforts to achieve synergy with Suzuki Motors Corporation, globally. Continue Reading »
We had been reporting about how the budding Indian car market has become a complete hunting ground for players of different attributes and also how auto companies have started to manufacture their vehicles in India itself, cutting their costs.
Following the same root, there is fresh news that is sure to further strengthen the above said thing to a new level that Volkswagen has decided to manufacture its highly ambitious model, Vento at their Chakan plant near Pune. Continue Reading »
Volkswagen found VW Up! Concept to be a great success and now the German automaker intend to bring yet another touch-me-not beauty to the market based on the same concept. The new Volkswagen small car is to be branded as Lupo. Earlier, Lupo was the car model produced by VW between 1998 and 2005 to bridge the gap created by the increasing size and weight of VW Polo hatchback.
Continue Reading »
We, off late, had been reporting about how the Indian car market has become an ultimate destination for automobile manufacturers of diverse nature to indulge in and lure the target audiences with their dazzling product range.
The Indian car market has gained that niche status because of the target customers of varying range available here and prominent possibilities for every company, being the other.
Now, once again for another reason, Indian car market is set to become a boon for foreign companies as they are vying to assemble their high-end sports utility vehicles (SUVs) Continue Reading »